---
title: "Partnerships"
slug: "partnerships"
updated: 2026-07-10T14:27:44Z
published: 2026-07-10T14:27:44Z
canonical: "kb.tpusacommunities.com/partnerships"
stale: true
---

> ## Documentation Index
> Fetch the complete documentation index at: https://kb.tpusacommunities.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Partnerships

**Partnerships**

The Strategic Manager is the one who builds and logs statewide partnerships.

● They log partnerships under the city where they belong, so Executive Teams can access them whenever.

● Partnerships include speakers, donors, venues, local businesses, and more.

● Group Presidents and teams should also form local partnerships and notify their Strategic Manager and Field Representative for logging.

**Partner Guidelines:**

● Must align with Communities values.

● Cannot involve political campaigns or personal profit.

● Must be logged in the partnership system.

Partnerships should strengthen cities, expand opportunities, and build long-term relationships rooted in shared values.

### 1. Standard Workflow: Partnership Pipeline (Step-by-Step)

#### Step 1 — Identify Prospects

- Leverage local networks, community directories, campus and community contacts, previous partnerships, and referrals to identify potential collaborators.
- Prioritize partnerships with organizations and individuals who align with Communities’ mission, values, and event objectives.

#### Step 2 — Outreach (Email/Call)

- Utilize approved templates and maintain a professional, clear, and concise approach in all outreach communications.
- Clearly communicate who you are, what Communities represents, the purpose of your outreach, the requested action, and any relevant timelines.

#### Step 3 — Log in AT (Same Day)

Each entry should include:

- Organization name + contact person
- Phone/email + preferred contact method
- Partnership type (venue/vendor/sponsor/community partner)
- Status (New / Contacted / In Conversation / Confirmed / Declined / On Hold)
- Notes + next step + follow-up date
- Any deliverables promised (discount, donation, venue, speaker, etc.)

#### Step 4 — Confirmation + Next Steps

**When interest is confirmed:**

- Confirm all details in writing through official communication channels, such as email or text.
- Notify the Field Rep and, when directed, the Group President to ensure proper alignment and follow-up.
- Provide any required documentation, monitor completion, and maintain accurate records throughout the process.

#### Step 5 — Maintain Relationship

- Express appreciation to partners and collaborators following each event to strengthen relationships and encourage continued engagement.
- Document key outcomes, including impact, contributions, and potential future opportunities for growth.
- Maintain relationships with warm leads by fostering consistent communication and keeping future opportunities active.

### 2. Quality Standards (Do’s / Don’ts)

**DO:**

- Follow the established chain of command, with the Field Rep serving as your primary point of contact and direct support.
- Maintain accurate, up-to-date, and detailed records within Airtable (AT) to ensure effective communication and accountability.
- Establish clear follow-up timelines and consistently execute on commitments.
- Represent Communities with professionalism, integrity, and consistency across all forms of communication.

**DON’T:**

- Do not commit to funding, reimbursements, or approvals without prior authorization from the Strategic Manager.
- Use only approved graphics, messaging, and official documents to ensure consistency and alignment with the mission.
- Ensure all outreach and engagement efforts are properly tracked and documented in AT; if it is not recorded, it cannot be recognized.

### 3. Performance Benchmarks (KPIs)

Baseline expectations (Strategic Directors may set higher targets):

- **Monthly:** Partnerships imported/updated in AT (required)
- **Monthly:** Number of events attended/supported
- **Quality:** Complete records (contact info, notes, follow-up dates, outcomes)

### 4. Escalation + Support

Escalate to your Strategic Manager when:

- A partner requests contracts, funding, or formal sponsorship terms
- A partner asks for approvals beyond your scope
- You’re unsure how to classify or log a partnership in AT
- Any reputational risk arises (conflict, controversy, unclear alignment)